Unless my radar is way off, R.I.P.D. looks to be a massive bomb when it opens this weekend. The title stands for Rest In Peace Department and stars Ryan Reynolds and Jeff Bridges as deceased law enforcement officers who must battle evil spirits.
I’m going to get to the point: the trailer for R.I.P.D. makes it look like an ultra-cheesy Men in Black rip-off with Bridges doing a bad comedic version of his Rooster Cogburn character from True Grit. When the trailer is as atrocious as this one, what does that say for the film?
To make matters worse, the competition for R.I.P.D. is seemingly insurmountable. If it’s going for family audiences, there’s Turbo and Despicable Me 2 out there. If it’s going for teenagers and young adults, it has to compete with The Conjuring and the second weekends of Pacific Rim and Grown Ups 2, as well as Red 2 for a more adult and action-oriented demographic. So… how does this make money? My answer: it doesn’t
R.I.P.D. inexplicably boasts a hefty $130 million budget and that spells big trouble ahead for Universal Pictures, as I see it. The film looks headed to a dismal seventh place finish at the box office. Bottom line: R.I.P.D. looks DOA.
R.I.P.D. opening weekend prediction: $13.6 million
There are four films opening this weekend at the box office. For my prediction on The Conjuring, click here:
https://toddmthatcher.wordpress.com/2013/07/14/the-conjuring-box-office-prediction/
For Turbo, click here:
https://toddmthatcher.wordpress.com/2013/07/14/turbo-box-office-prediction/
For Red 2, click here:
https://toddmthatcher.wordpress.com/2013/07/14/red-2-box-office-prediction/
All My Life... I Wanted To Be A Blogster 